Beauty Information English German French Spanish Italian Portuguese Chinese Japanese Korean Russian

Eye Spy - In Search of a Greater Lash


Shopping for mascara can be an "eye opening" experience. Who knew there were so many formulas to choose from? Thickening, lengthening, volumizing, maximizing and separating, only to name a few; it's no wonder a tube of  "Maybelline Great Lash" is being sold somewhere in the world every 1.5 seconds. It's bright pink and green tube stands out from all the rest, saving us from the myriad of eye lash options, without batting an eye many of us grab the familiar and alas another sale for Great Lash the best selling mascara for 33 years.  I do own a tube I admit but because I read it was a "must have", plus it adds a little color to my make up bag.

In search of a greater lash I secretly spied into the makeup bags of my most well painted friends, casually slipped in "so what mascara do you use" to unsuspecting co-workers, and polled long lashed strangers to uncover their mascara of choice. To my surprise, friends and strangers alike were wide eyed and bushy tailed to share the secrets of their lash life. So if you're interested in peaking into what's keeping these women's eyes wide open? read 'em and wink:

For Lengthening, Volumizing and Separating -
Lancome Definicils    $21.00 Splurge
Iman Perfect Mascara   $13.00 Midway
Max Factor Maximizing   $5.99  Value
Maybelline Great Lash   $4.99      Value 

For Volumizing and Thickening -
Estee Lauder MagnaScopic  $21.00 Splurge
Fashion Fair Volumizing   $12.00 Midway
L'Oreal Volumizer 4x   $4.24 Value
Avon Astonishing Lengths   $2.99* Steal
* sale price www.myavon.com

For Lengthening and Separating -
Lancome Definicils   $21.00 Splurge
L'Oreal Lash Out    $5.99 Value
Max Factor Stretch & Separate  $4.99 Value
Avon Astonishing Lengths   $2.99* Steal
* sale price www.myavon.com

Dramatic Lashes - One Coat
Christian Dior Show   $23.00 Splurge
Benefit Bad Gal    $18.00 Midway
L'Oreal 3 D Architect   $6.99 Value

Sensitive eyes & Lens Wearers
Clinique Long & Pretty Mascara  $13.50 Midway

Hard to reach & bottom lashes  $4.99 Value
Maybelline Lash Discovery

Best Mascara to sleep in (wink)
Kanebo Mascara    $23.00 Splurge
Most waterproof mascaras

Here are a few lash seccrets to help you get your lash-on right:
· Clean your mascara wand at least once a month to get rid of clumps and prevent build up of bacteria on bristles. Coat the wand with a little Vaseline and gently wipe mascara from the bristles but don't damage the wand. Vaseline works best. Water won't remove all the mascara residue and soap can irritate your eyes. Shelf life of mascara is 3 - 4 months.

· Always have a dampened Q-tip handy when applying your mascara to clean up any smudges before they dry!

· Fashion Fair Cosmetic Manager Dewayne Moore recommends using a lash conditioner to improve brittle, dry lashes, extend the life of the lash and to help mascara adhere better and longer. Look after your eyelashes just like your do your hair and skin

· If necessary curl lashes using mascara curler before applying mascara.
· For best results "draw the mascara wand out of the tube and gently scrape off any clumps on the side or wipe with a tissue before applying, says makeup artist Brandi Williams. 
· Oprah's make up man Reggie Wells, says "start at the lash roots and gently sweep mascara to the ends"
· Allow lashes to dry between coats. Use lash comb or spiral brush to remove any clumps.
· Reggie Wells believes applying mascara to bottom lashes is not necessary and only draws attention to dark circles and wrinkles below the eye area. Try brown on bottom lashes for subtle definition.
· Remove before bedtime  with a gentle eye make up remover like Lancome Bi-facil Eye Makeup Remover or Andrea Q eye make up remover pads.
· Mascara merge?did you know Fashion Fair is black owned by Johnson Publishing Co. (Jet, Ebony) but L'Oreal owns Lancome, and Maybelline. Proctor & Gamble owns Cover Girl & Max Factor.  "Don't Sleep"

Okay beloveds, I hope you found this F.Y. Eye enlightening and helpful in choosing the best mascara to maximize your lashes and bring focus to your eyes?the windows of your soul. 

Bold indicates highly rated!

Cathy Gatson is a freelance writer and owner/operator of Yada Beauty Lounge, a hair and body salon in Northern California.


MORE RESOURCES:

Payless to foray into beauty market in September
Reuters
March 8 (Reuters) - Payless ShoeSource, known for its affordable footwear, handbags and other accessories, will enter the beauty and body products category ...
Bargain Shoe Retailer Payless To Launch Beauty LineStyleList (blog)
Payless ShoeSource Partners With Maesa Group to Launch New Line of Beauty ...PR Newswire (press release)
Payless to Bow Toning LineWomen's Wear Daily
just-style.com
all 28 news articles »


Telegraph.co.uk

'Alice in Wonderland' is a strange beauty
Argonaut
Tim Burton's, “Alice in Wonderland” is a little bit like Avatar on high amounts of acid. Beautiful scenery and stunning graphics of both people and ...
Review: Alice in Wonderland – Dear Timt5m
Review of "Alice in Wonderland" (PICS)Gather.com
It Doesn't Add up: Mathematics in WonderlandOS News
Starpulse.com (blog) -St. George Daily Spectrum -SanFranciscoSentinel.com
all 3,456 news articles »


Fewer Patients Undergo Knife For Beauty
Wall Street Journal
The number of cosmetic-surgery procedures in the US sagged for the second year in a row in 2009, according to an annual survey released ...

and more »


Telegraph.co.uk

Revealed: J-Lo and Zoe Saldana's Oscars beauty secret
instyle.co.uk
HOT BEAUTY BUY ALERT! Jennifer Lopez and Zoe Saldana both glowed at this year's Oscars. But what was the secret to that radiant gleam? NARS has the answer… ...
Oscar red carpet beauty: Get Zoe Saldana's fresh, neutral makeupLos Angeles Times (blog)
Out-of-this-world Oscar fashionsPress-Register - al.com (blog)
Zoe Saldana shines with natural lookmypure (press release)

all 41 news articles »


TMR Zoo (blog)

Howard Stern: Tiger Woods Mistress Beauty Pageant on Wednesday March 10, 2010
TMR Zoo (blog)
After weeks of hype, Howard Stern will finally be bringing us the Tiger Woods Mistress Beauty Pageant tomorrow, ...
Tiger Woods Mistress Beauty Pageant OddsGambling911.com
Tiger's Alleged Mistresses -- Who's on Top?TMZ.com (blog)

all 4 news articles »


TRIA Beauty Expands Management Team
PR Newswire (press release)
"TRIA Beauty seeks to fill our team with individuals who are experts in their field and share our passion for new technologies," said Kevin Appelbaum, ...

and more »


Gossip On This (blog)

Bey's a beauty ; the Razz
California Chronicle
Now the Crazy In Love singer has gone one step further and opened up the Beyonce Cosmetology Centre. It offers a seven-month beauty training course for men ...
Beyonce and Her Mom Tina Knowles Open “The Beyonce Cosmetology Center” in ...Gossip On This (blog)
Beyoncé Gets Beautiful In BrooklynAllure Magazine (blog)

all 4 news articles »


New York Times (blog)

Backstage Beauty | High-Brow Makeup
New York Times (blog)
The eyebrow moved into view as a beauty focal point during the spring 2009 shows: models at Marni had theirs filled ...



Just Jared (blog)

Natural Beauty: Full lips line the red carpet
Big Green Smile
by Tanja 9. March 2010 10:30 The Oscars gave some A-list film stars the chance to flout their pouts on the red carpet, according to one website. ...
Oscar red carpet beauty: Cameron Diaz's Rita Hayworth wavesLos Angeles Times (blog)
Statement lip tops Oscars beauty trendsAvon (blog)
Natural beauty: Pouts stand out at the Oscarsmypure (press release)
Grazia
all 95 news articles »


Attorneys for man charged in beauty queen's death seek to limit testimony of ...
WREG
By AP CLARKSVILLE, Ark. (AP) — Attorneys for a Dover man charged with capital murder in the death of beauty queen Nona Dirksmeyer want to limit the ...

and more »

Google News

home | site map | towerlinks | link-partners

Map IP Address

Copyright © 2006-2007 - Beauty Information